The new result can bite to apple? - Business

October 19,, Google released Android operating system (result) the latest version of the 4.0 version, code is "Ice Cream Sandwich" (what they're selling Sandwich). Go for two weeks, apple co-founder Steve jobs and soul died. In more than the memory, people can't help but also want to compare, as the most influential and the size of the market, two of the smartphone operating system, release a new version of the Android, can make to just "or" iOS made substantial advantage?

The biggest smartphone market in the United States, there are different sources of data, the report suggests, the share is rising fast Android, iOS and widening of the gap system. Research firm ComScore, for example, the report says at the August 2011 three months, Android smart phones in the U.S. operating system market share to 43.7%, 3 months jumped by 5.6%. Apple iOS platform accounted for 27.3% of the market share, row in the second. May, apple iOS smartphone operating system in the United States market accounts for 26.6%, rising slower than Android. Another research firm NPD statistical report, Android in the United States in the second quarter of of all smart phones sold 52%. The company says, iOS occupies 29% market share.

But, the market share is high, does not represent have an advantage over the competition. In 2 G phones era, equipped with MTK system "fortress machine" army, its share in some markets have more than nokia, but whether brand recognition or profit revenue, with the latter to the former is the gap between several orders of magnitude. 3 G era of competition is more complex smartphone, in addition to a single company profit margins, but also to look at the whole industry chain people oriented.

In the margins, apple is out on top, with the industrial design and iPhone and iPad unsubstitutable, apple capacity has been unable to meet the demand of market (see almost mad of foxconn to know); Some media according to apple fabs and the price of raw materials, and calculates the iOS devices per gross margin of between 50% and 70%, well ahead of Android camp; This makes apple can ignore the market share of the gap, and continue to accumulate a large amount of fund to key the industrial chain of investment (such as acquisition CPU manufacturers, the contribution of the display screen manufacturer) and innovative research and development, and keep the advantage.

And in the industry chain, because the system structure and the advantage of iOS apple App Store in the rich experience, many developers will also iOS as a preferred platform. An external details are, what jobs of minimalism holds him to launch two kinds of size only iOS devices: 3.5 inches of iPhone, touch and a 9.7-inch iPad. This makes only at most developers need to App design two resolution. And in Android camp, because open, we need to adapt to 3.5 inches, and 3.7 inches from 4.0 inches, until 7 inches of various kinds of size, slightly thoughtfulness, in small hand-held devices can bring down the side effects of experience (such as determined by the input keyboard blocking the button). After the program on the stage, the iOS object C language is also better than Android system USES Java efficient, concise, and it is based on Unix system and easier to understand.

And in income, apple iTunes music Store of operation accumulated rich experience, and also make its App Store for developers to provide steady income security. Android camp, the Google's "open", there are many other than the official market market, developers, income do not have security, users can also be in all kinds of good and evil people mixed up in the market to harmful to download of the experience of the App (all kinds of suction fee debits App now mostly out of Android platform).

So, despite the Android 4.0 in the operation had relatively substantially increased, but in camps divided, developers and the optimization of the structure rights and interests protection system, also temporarily not see a breakthrough progress to the present two system platform view of the current situation, iOS to have at least two years to keep the advantages; Whether developers or regular users, this two years of attention or will pour in iOS platform which is; And in two years later, it is to see Android have breakthrough progress, and lost jobs and apple will not in Wall Street's mistakes made under pressure.

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